Course Global Branding & Cambridge EnglishCursus
This course is suited for students or starting professionals who are interested in a career in international marketing communications. Not only will you gain deep knowledge of global advertising and marketing, but you will also develop your English language skills at the highest level. This is a day-time course and is taught entirely in English.
The aim of this course to develop your global marketing communication knowledge and professional Business English language skills.
Global marketing communications
By the end of the course you will have acquired a high level of global marketing communication expertise. You should be able to apply your expertise to real business cases and be competent in developing global marketing communication strategies as well as planning and execution.
This course also prepares students for the Cambridge Business English Certificate Higher Exams (BEC Higher). The Business English Certificates (BEC) are internationally recognized qualifications that show employers your skills in using English in the workplace. Visit the Cambridge BEC Higher website for more information.
The course focuses on improving both fluency and listening skills in business situations, such as meetings and telephone conversations, as well as in improving writing skills for business: letters, reports and proposals.
For more information please see the syllabus of last semester to get an impression of the course schedule.
|For who?||This course is suited for students or starting professionals who are interested in a career in international marketing communications, and who already have a reasonable grasp of English.|
|Certificate||After completing the course you will receive a certificate.|
The duration of the course is five months. The program is divided in two blocks of ten weeks. For more information see the annual planning.
|Start||The course starts 3 September 2018.|
Monday, Tuesday and Thursday during the day. For more information please contact Randy Bundel.
The average number of study hours is 20 hours a week including college hours.
The price for attending the course and taking the exams is € 2100 and the costs for books amount to approximately € 250.
Course assignments and exams
The course assignments and exam in this course are:
A Dutch HAVO, VWO or MBO-4 diploma is required and work experience. You need to demonstrate advanced knowledge of marketing and English language ability at upper intermediate level. Therefore, you will be required to send in a motivation letter in English when applying for the course.
For this course you can enrol via the button below. Please keep in mind that during your enrolment you will need to upload a copy of your passport (a drivers licence will not be permitted) as well as a copy of your highest earned diploma.
Enrolment for this course is not open for AUAS (HvA) students. Are you a AUAS student and are you interested in Global Branding & Cambridge English? Please visit minoren.hva.nl
If you want more information about the course, please contact our course contact person Randy Bundel.