Hogeschool van Amsterdam

kenniscentrum faculteit Digitale Media & Creatieve Industrie

Philosophical Fitness


During the 2017 Salone del Mobile, also known as Milan Design Week, the Design Academy Eindhoven #Tvclerici – a live TV studio in which media productions were presented as they were created. Philosopher and researcher at the Fashion Research and Technology ‘lectoraat’ Rebecca Louise Breuer contributed to the accompanying publication Notes on Ghosts, Disputes and Killer Bodies with an article about thinking bodies, the fitness hype and killer body diets. In her article Breuer advocates a philosophical fitness that concentrates on what a body may set in motion, how it may move and be moved, in order to overcome the financially lucrative, but limited representational thinking which is encouraged by sport brands, fitness gurus and bootcamp trainers.